southsider2k5 Posted March 9, 2007 Share Posted March 9, 2007 http://www.thesouthsidechicagoboardoftourism.com/ Quote Link to comment Share on other sites More sharing options...
Queen Prawn Posted March 9, 2007 Share Posted March 9, 2007 I saw this commercial last night - lovin' the website. Quote Link to comment Share on other sites More sharing options...
Soxbadger Posted March 9, 2007 Share Posted March 9, 2007 Saw it on the El the other day. Do they have food on the Southside? Quote Link to comment Share on other sites More sharing options...
Hideaway Lights Posted March 9, 2007 Share Posted March 9, 2007 "Will I get cell reception on the (big bad poor black) southside"? What's next, "will I get robbed"? Worst marketing campaign of all time. Quote Link to comment Share on other sites More sharing options...
NorthSideSox72 Posted March 9, 2007 Share Posted March 9, 2007 Hilarious. Love it. Also, the commercials are on YouTube. "What's a parking space?" Quote Link to comment Share on other sites More sharing options...
joeforthree Posted March 9, 2007 Share Posted March 9, 2007 QUOTE(Hideaway Lights @ Mar 9, 2007 -> 01:18 PM) "Will I get cell reception on the (big bad poor black) southside"? What's next, "will I get robbed"? Worst marketing campaign of all time. I wouldn't read too much into it. It's mean to be sarcastic. But as for myself, I really like the commercials. I saw their booth at SoxFest and was wondering what that was about. Now I know. Quote Link to comment Share on other sites More sharing options...
dmbjeff Posted March 9, 2007 Share Posted March 9, 2007 Contrary to popular perception, the Southside is most assuredly not in a different time zone. Central Daylight Time is adhered to as rigidly down here as it is in the rest of Chicago. Regional anomalies, such as having a winning baseball team, have lead to a perception that the Southside is much further away than it actually is. thats the best one Quote Link to comment Share on other sites More sharing options...
badatbest Posted March 9, 2007 Share Posted March 9, 2007 (edited) I live on the southside (hyde park). Those ads are hilarious. The socioeconomic and cultural differences between the north and southside are profound. I find their niave and good intentioned attempts to bridge that gap to be adorable. I actually really do like the commercials though. They are nailing the perception of the southside perfectly. Edited March 9, 2007 by bad at best Quote Link to comment Share on other sites More sharing options...
rangercal Posted March 9, 2007 Share Posted March 9, 2007 QUOTE(Hideaway Lights @ Mar 9, 2007 -> 01:18 PM) "Will I get cell reception on the (big bad poor black) southside"? What's next, "will I get robbed"? Worst marketing campaign of all time. I agree , this campaign sucks the big one. People who are not familiar with the southside may not even sense the sarcasm and just see it as a dorky ad. They are capable of a much better marketing campaign. Quote Link to comment Share on other sites More sharing options...
LVSoxFan Posted March 9, 2007 Share Posted March 9, 2007 I liked the ads. Quote Link to comment Share on other sites More sharing options...
Linnwood Posted March 9, 2007 Share Posted March 9, 2007 I think it is a clever campaign. Quote Link to comment Share on other sites More sharing options...
soxfan3530 Posted March 9, 2007 Share Posted March 9, 2007 i think its pretty damn funny Quote Link to comment Share on other sites More sharing options...
My Dixie Normus Posted March 10, 2007 Share Posted March 10, 2007 I love the concept. It is great they are finally targeting north siders. But I think the execution leaves a little bit to be desired. Why play into the stereotype by reinforcing them. I would have taken a different tact. Quote Link to comment Share on other sites More sharing options...
3 BeWareTheNewSox 5 Posted March 10, 2007 Share Posted March 10, 2007 Mullet night is bad. This is funny Quote Link to comment Share on other sites More sharing options...
vandy125 Posted March 10, 2007 Share Posted March 10, 2007 These are pretty funny. Quote Link to comment Share on other sites More sharing options...
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