June 5, 200817 yr QUOTE (chiguy79 @ Jun 4, 2008 -> 02:33 PM) Sox were idiots to fire their last marketing company...I agree the new ads suck... attendance is the highest it's ever been. I'd say they're doing a pretty damn good job. The FUNdamentals area is apparently a real hit and he's brought in a mascot as well. What else can you really ask for from a marketing department? The kids you make as fans now will be the main financial support for your team 15-20 years from now. It's investing.
June 5, 200817 yr My mom (not a sports follower) asked if and why the White Sox are using an athlete's foot germ as their mascot. Needless to say, I was rollin'.
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