Controlled Chaos Posted June 21, 2005 Share Posted June 21, 2005 Coldwell Banker helps Sox fans improve their real estate CHICAGO -- The Chicago White Sox and Coldwell Banker Residential Brokerage have created an opportunity for Sox fans to "improve their real estate" during each home game, when two randomly-selected fans are moved from their upper level seats down to the new United Scout Seat area directly behind home plate. In addition to the upgraded United Scout Seats, each game's winners are treated to unlimited food and beverages served in-seat by Levy staff throughout the game and free White Sox t-shirts. The winners also are featured on the center field video screen during the top of the second inning. "We want each and every White Sox fan to truly enjoy their experience at the ballpark. We're excited that Coldwell Banker will be able to help us make a day at the ballpark even more special for a couple of fans each game," said Brooks Boyer, White Sox vice president of marketing. "It's an unexpected surprise for two fans, who are expecting a traditional game experience, to be whisked downstairs into the best seats in the house." "As Chicagoland's number one home seller, we know the importance of a great location. Whether it is in real estate or at the ballpark, location is everything. We are proud to be a part of Chicago baseball and to provide this unique opportunity to two lucky White Sox fans," said Doug Ayers, President and COO of Coldwell Banker Residential Brokerage. The one-year sponsorship agreement with Coldwell Banker also includes in-park advertising and matrix board and public address mentions throughout the game. Coldwell Banker Residential Brokerage (coldwellbankeronline.com) is the number one real estate services firm in the Chicagoland, Northwest Indiana, Southeast Wisconsin and Southwest Michigan areas with 67 offices and over 4,700 sales associates. Coldwell Banker Residential Brokerage is a member of the NRT family of companies. NRT Incorporated, the nation's leading residential real estate brokerage company, is a subsidiary of Cendant Corporation (NYSE: CD). Quote Link to comment Share on other sites More sharing options...
southsider2k5 Posted June 21, 2005 Share Posted June 21, 2005 Great promo that is long overdue. Quote Link to comment Share on other sites More sharing options...
Kyyle23 Posted June 21, 2005 Share Posted June 21, 2005 Thats a great idea. Boyer keeps em coming, thats for sure. Quote Link to comment Share on other sites More sharing options...
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