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Opinion on Sox marketing...

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Worse than worst.

If I had a nickel for everytime this has come up recently, well I'd have two nickels.  Which isn't a lot, but it's weird that it happened twice.

But past that, again, tell me how to market this mess to a notorious fickle, angry, and fair weather fan base?  The only thing Sox fans care about is winning.  

the only thing they have going for them is the brand... that Sox logo is iconic. 

 

Other than that, terrible. 

Read the article. "middling-at-best-go-nowhere" is the most favorable description of the White Sox in years.

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