Heh, hype? When you have the best 2 players in the NBA and win 3 titles in a row, that's not hype -- that's legit.
People are just jealous. The same thing happened when the bulls dominated. So many people hated the bulls, just because they got sick of them winning.
Now that I've had time to grow up, I can admit that the only reason I hated the Bulls back in the day was because they were winning. It's the same with the Yankees. The only reason people hate them is because it's not their team that's winning and/or spending millions of dollars trying to win. If the Sox had a payroll of $100M+ every year and was able to get every free agent they want, and had like 25 World Series wins, we'd all love it.
Exactly the reason i ALWAYS defend the yankees. Buy championships blah blah blah........theyre playing by the rules. If you want to blame someone, blame the sport for allowing it.