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Wrigley sells out bleacher naming rights

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http://chicagosports.chicagotribune.com/sp...-home-headlines

 

Wrigley bleachers named 'Bud Light bleachers'

 

March 30, 2006, 1:01 PM CST

 

The Cubs announced today that the newly renovated Wrigley Field bleachers will be officially named the "Bud Light bleachers."

 

"The Cubs are one of the most storied teams in baseball, with a tremendously loyal fan base and one of the greatest venues in all of sports. We're excited to offer this new feature – the Bud Light Bleachers – to Cubs fans," said Tony Ponturo, vice president, Global Media and Sports Marketing, Anheuser-Busch Inc. in a statement.

 

"The bleachers at Wrigley Field represent the ultimate fan experience in Major League Baseball. We are proud to have the prestigious Bud Light brand join us in this partnership as we enhance our fans' experience," said John F. McDonough, Senior Vice President, Marketing and Broadcasting, Chicago Cubs.

 

Terms of the agreement were not disclosed.

 

:lol: :lol: :lol:

 

The last few years the Cubs have really been selling their souls for the green, even more than in the past.

And I read somewhere today that the Sox have a higher payroll than the Cubs this year now that they're off the hook for Sosa.

In a related story, it was announced today that the sequal to the critically acclaimed "March of the Penguins" will be shot at Wrigley Field starring the masses of Cubs fans.... The working title thus far is "March of the Lemmings"

WEB MD also signed a deal to sponsor their pitching staff.

  • Author
QUOTE(Gene Honda Civic @ Mar 30, 2006 -> 02:55 PM)
WEB MD also signed a deal to sponsor their pitching staff.

 

I heard that. Also, the publishers and authors of "The Complete Idiots Guide" book series will be sponsoring the club's manager and GM.

preparation H is founding the ass pouding they will recieve by the rest of major leaguebaseball this year....

Dang, tough crowd on the Cubbies. I love it!!

  • Author
QUOTE(MurcieOne @ Mar 30, 2006 -> 03:07 PM)
preparation H is founding the ass pouding they will recieve by the rest of major leaguebaseball this year....

 

In that case, they should sign Kaz Tadano. Is he still on the Indians?

I also heard Bill Wirtz is sponsoring a class on stinginess 101

Is this a real news item?

QUOTE(Kid Gleason @ Mar 31, 2006 -> 10:50 AM)
Is this a real news item?

Yes, this one is.

QUOTE(Kid Gleason @ Mar 31, 2006 -> 01:50 PM)
Is this a real news item?

 

the Cubs front office feels that if they put names on sections of seats, then Cubs fans will come in droves to experience the "classiness" and pay extra money.

 

Looks like they were right.

QUOTE(Gene Honda Civic @ Mar 30, 2006 -> 02:55 PM)
WEB MD also signed a deal to sponsor their pitching staff.

:lolhitting

And they wonder why the Cardinal's are a better team.

 

You dont see Stl naming anything "Tribune's Home Run Porch".

  • Author
QUOTE(Soxbadger @ Mar 31, 2006 -> 02:03 PM)
And they wonder why the Cardinal's are a better team.

 

You dont see Stl naming anything "Tribune's Home Run Porch".

 

Well to be fair, they still have Big Mac land, even several years after McGwire is gone, which is sponsored by McDonalds.

And McDonalds does not represent a team in STL's division.

 

Where as Budweiser aka Busch was one of the owners of the Cards, and the namesake of the new stadium.

 

Its like a big STL flag in the middle of Wrigley.

Edited by Soxbadger

QUOTE(whitesoxfan101 @ Mar 31, 2006 -> 02:05 PM)
Well to be fair, they still have Big Mac land, even several years after McGwire is gone, which is sponsored by McDonalds.

 

I think Big Mac Land is gone.

QUOTE(Leonard Zelig @ Apr 2, 2006 -> 10:01 AM)
I think Big Mac Land is gone.

 

The entire stadium is gone.

QUOTE(YASNY @ Apr 2, 2006 -> 10:18 AM)
The entire stadium is gone.

 

Yeah, I live about a mile and a half from it.

I hate things like this. And US Cellular Field.

 

But if it has to happen to a team, let it be the Cubs. :)

QUOTE(Gregory Pratt @ Apr 2, 2006 -> 11:47 AM)
I hate things like this. And US Cellular Field.

 

But if it has to happen to a team, let it be the Cubs. :)

 

I love what the money from US Cellular allowed them to do to the ballpark. That was one 'sellout' that was worth it. As an added bonus, it eliminated the name of a skinflint that sent the franchise into an 88 year funk. Personally, I liked it best been old Comisky was called 'White Sox Park'.

QUOTE(YASNY @ Apr 3, 2006 -> 09:09 AM)
I love what the money from US Cellular allowed them to do to the ballpark.  That was one 'sellout' that was worth it.  As an added bonus, it eliminated the name of a skinflint that sent the franchise into an 88 year funk.  Personally, I liked it best been old Comisky was called 'White Sox Park'.

I don't really care either way about Comiskey's name being off the park (although I understand your point and I know a lot of people share the opinion), but I agree that the US Cellular money corrected all the mistakes that were made when the park was built. The awful roof, the tragic color scheme, the dreaded blue seats....all have been addressed with US Cellular cash. Add to that the Fundamentals and Fan Deck and it was a very effective "sellout" indeed.

 

The "Bud Light Bleachers" is nothing but a cash grab, and that's what makes me dislike it.

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