My season tickets did not go up much and parking is still at a discount with season tickets.
Attendance is the only unknown variable when it comes to the team revenue. Everything else is set prior to the season. Depending on how much of the budget Hahn spends during the season, they can only add salary if there is a higher than expected attendance thus a higher than expected budget.
You can argue the reason for the increase or decrease in attendance but the budget is the budget.
It will awalus come down to winning with Sox fans. If the team is winning, they will show up. If the team is losing they won't show up and will find anything to complain about.